Bait-Pop Original Fish Formula Sonar Intensifier - Bait-Pop helps all anglers catch more and bigger fish with its proven advanced scent technology, taste, Sparklscales (visual stimulator), and also helps anglers who use forward facing sonar by acting as a LIVE SONAR INTENSIFIER for your bait and line on all live sonar. Technology that not only triggers more bites but enhances performance with forward-facing sonar units Loaded with flavors that fish cant resist Infused with special active ingredients that help your bait and your line show up clearly on live sonar so you can target fish on the screen more effectively.