Introducing the Sony a7 Iv, aptly named "Beyond Basic," a cutting-edge hybrid mirrorless camera that seamlessly blends still photography and video performance for unparalleled versatility. Elevating your creative capabilities, this camera features a newly developed 33MP Exmor R Bsi Cmos sensor with a back-illuminated design. Experience heightened clarity, minimal noise, and vibrant color rendering, especially in challenging low-light conditions.Powered by the advanced Bionz Xr processor, the a7 Iv enables rapid image processing, supporting impressive features such as 10 fps shooting, 4K 60p video recording, and advanced Af tracking. Delve into the world of cinematic possibilities with 10-bit recording, offering S-Cinetone, S-Log3, and Hlg support for extensive color and gamma controls.The Fast Hybrid Af system, covering 94% of the image area, integrates 759 phase-detection points, supporting real-time tracking and eye Af in both photo and video modes. Unleash the full